Privacy Policy

Introduction

At Ceturo, your privacy is our priority. This Privacy Policy explains how we collect, use, and safeguard personal information when you visit our website, request a demo, or use our products such as Ceturo Pulse, our field force intelligence platform, along with our CRM and Business Intelligence solutions for Pharma and FMCG organizations. We are committed to handling your data responsibly and in accordance with applicable regulations, including the EU GDPR.

Information We Collect

We collect only the information needed to respond to your enquiries and to operate and improve our services:

  • Contact details you provide voluntarily through our website forms, demo requests, or email correspondence, such as your name, business email, phone number, company, role, and the content of your message.
  • Customer and platform data that our clients or their authorised users submit to Ceturo Pulse and related solutions while using the service. This data is processed on behalf of our clients in line with the agreements signed with them.
  • Technical data such as IP address, browser type, device information, pages visited, and referring URLs, collected automatically through cookies, analytics tools, and server logs.
  • Security data generated by anti-spam and bot-protection tools when you submit forms on our website.

How We Use Your Data

We use the information we collect to:

  • Provide, operate, and improve Ceturo Pulse and our other field intelligence, CRM, and Business Intelligence offerings.
  • Respond to your enquiries, schedule product demos, and follow up on potential business opportunities.
  • Send service related communications, product updates, and, where permitted, marketing content you can unsubscribe from at any time.
  • Analyse website usage and performance so we can improve content, navigation, and the overall visitor experience.
  • Detect and prevent spam, fraud, abuse, and security incidents.
  • Meet our legal, regulatory, and contractual obligations.

Legal Bases for Processing

Where the GDPR or similar laws apply, we rely on the following legal bases: your consent (for example, when you submit a contact form or opt in to marketing), the performance of a contract (for example, delivering our services to clients), our legitimate interests (such as securing our website and growing our business), and compliance with legal obligations.

Cookies and Analytics

Our website uses cookies and similar technologies to keep the site working correctly, remember your preferences, and understand how visitors interact with our content. We use Vercel Analytics and Vercel Speed Insights to measure aggregated traffic and performance, and Google reCAPTCHA to protect our forms from automated abuse. You can control or disable cookies through your browser settings, though some parts of the site may not function properly if you do so.

Data Sharing and Service Providers

We do not sell or rent your personal data. We share information only with vetted service providers that help us run our website and deliver our services, including:

  • Cloud hosting and website analytics providers, such as Vercel.
  • Database and storage providers used to securely retain enquiry information.
  • Email and communication providers used to deliver replies and notifications.
  • Security providers, such as Google reCAPTCHA, that help protect our site from spam and fraud.
  • Professional advisors and authorities, where disclosure is required by law or necessary to protect our rights.

All providers are bound by confidentiality and data protection obligations and may only use your information for the specific purposes we instruct.

International Data Transfers

Ceturo operates globally, with offices in the United States and Pakistan, and uses service providers based in different jurisdictions. As a result, your information may be transferred to and processed in countries outside your own. When we transfer personal data internationally, we apply appropriate safeguards, including contractual protections, to ensure your information remains secure and your rights protected.

Data Retention

We retain personal data only for as long as necessary to fulfil the purposes described in this Policy, to maintain our business records, and to comply with legal, accounting, or reporting requirements. When information is no longer needed, we securely delete or anonymise it.

Data Security

We apply appropriate technical and organisational measures to protect your information from unauthorised access, alteration, disclosure, or destruction. These include encrypted connections, access controls, and continuous monitoring. While no system can be guaranteed completely secure, we work continuously to strengthen our safeguards.

Your Rights

Depending on your location, you may have the right to:

  • Access the personal data we hold about you.
  • Request correction of inaccurate or incomplete information.
  • Request deletion of your personal data.
  • Restrict or object to certain processing activities.
  • Request a portable copy of the data you provided to us.
  • Withdraw your consent at any time, where processing is based on consent.

To exercise any of these rights, please contact us using the details below. You may also lodge a complaint with your local data protection authority if you believe your rights have been violated.

Children's Privacy

Our website and services are intended for business use and are not directed to children under the age of 16. We do not knowingly collect personal data from children. If you believe a child has provided us with personal information, please contact us so we can remove it.

Policy Changes

We may update this Privacy Policy from time to time to reflect changes in our services, technologies, or legal requirements. Updates will be posted on this page with a revised effective date. We encourage you to review this Policy periodically.

Contact Information

If you have any questions about this Privacy Policy or how we handle your data, please contact us at:

  • Email: info@ceturo.com
  • USA Office: 8 The Green, Suite B, Dover, Delaware 19901, United States
  • Pakistan Office: Anum Estate, #611, Shahrah-e-Faisal, Karachi 75400, Pakistan

We value your trust and are dedicated to protecting your privacy while delivering high quality field intelligence, CRM, and Business Intelligence solutions.

Privacy Policy | How Ceturo Protects Your Data